Road Safety Campaign Season 3: A journey of hope and responsibility

Last Updated:January 24, 2025, 18:12 IST

The third edition of Road Safety Campaign 2025 started on 6 January. Nitin Gadkari, Shankar Mahadevan, Amitabh Bachchan, Prasoon Joshi, Pankaj Tripathi, Samantha Ruth Prabhu and Vikrant Massey participated.

The third edition of the Road Safety Campaign began on 6 January 2025, bringing together a number of renowned personalities to push forward the issue of road safety. This year, the focus of the campaign is on connecting with children, who are not only the most vulnerable to road accidents but are also the future drivers.

This year’s edition began with a musical programme, in which 1,500 school students enthusiastically participated, singing songs and learning about the importance of road safety. Union Minister for Road Transport and Highways – Shri Nitin Gadkari also held a question and answer session with the students. He answered their questions with both knowledge and practical advice.

The song sung by Shankar Mahadevan inspired the young participants to pledge their commitment to become road safety champions.

The young participants were also introduced to YouTubers Ayush Kalra and Prakriti Kalra, known as Aayu and Pihu, who stressed the importance of road safety.

a nationwide mission
The Road Safety Campaign also works to raise awareness about the importance of road safety at the grassroots level. With this objective, regional programs are being organized to sensitize the society and raise awareness about underage driving, Good Samaritan law and other issues across the country. A ‘Road Safety Bus’ is on a nationwide mission journey to make learning about road safety interesting and accessible.

The mission aims to bring together different communities to tell each other stories, participate in interactive sessions and learn how making small changes in habits like following traffic rules or wearing seat belts can improve our lives. Can save.

Live Telethon: A nationwide call to get the message across
The campaign has now reached the event everyone has been waiting for – a grand telethon that promises to unite the nation in its mission for safer roads. Airing live from 11am on Saturday, January 25, 2025, the four-hour telecast will be a mix of stories, discussions and entertainment. The event will include a motivational panel led by Gadkari ji and legendary actor Amitabh Bachchan on the issue of road safety and will also include renowned lyricist Prasoon Joshi along with actors Pankaj Tripathi, Samantha Ruth Prabhu and Vikrant Massey. Young entrepreneur Navya Naveli Nanda will be the voice of the next generation, who will express her views on working together with everyone.

This telethon will not be just another television program, but a movement that calls on all of us to come forward and bring about change. Get involved, get inspired and be part of the change. Together we can make our roads safer and save countless lives… so stay connected with this campaign.