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| Name of the scheme | 1-year back | Invest now | Fund category | expense ratio |
|---|---|---|---|---|
| Axis Nifty 50 Index Fund | +32.80% | Invest now | Equity: Big Cap | 0.12% |
| Axis Nifty 100 Index Fund | +38.59% | Invest now | Equity: Big Cap | 0.21% |
| Axis Nifty Next 50 Index Fund | +71.83% | Invest now | Equity: Big Cap | 0.25% |
| Axis Nifty 500 Index Fund | , | Invest now | Equity: Flexi Cap | 0.10% |
| Axis Nifty Midcap 50 Index Fund | +46.03% | Invest now | Equity: Mid Cap | 0.28% |
The boom is largely operated by developing consumer behavior, expanding rising income and digital infrastructure.
Rapid development in Cat B and Cat C+ cities
Visa data highlights the increase in credit card expenditure in Cat B and C+ cities between 2019 and 2024. This growth is four times higher than the 1.4X increase in metro cities.
Cities like Trichy, Bhubaneswar, and Jaipur in Cat B, as well as emerging areas such as Tirupur and Sangli in Kat C+are ​​at the forefront of this change.
E-commerce and digital services move forward
These areas have increased online expenditure, especially in categories like apparel, travel, gaming and online education.
Cat C+ Jumped from 53% to 73% in the cities.
Visa reported an increase of 16X on an increase of 9X in online gaming and digital content consumption in these areas.
Financial inclusion opportunities
Despite the rapid growth, the formal credit penetration in these areas is low, which gives an opportunity to provide products according to financial institutions.
In 2019, the formal credit penetration in CAT B+ cities was just 10.5% compared to 42.4% in metro regions.
Visa identifies four major areas for success in these areas:
- Consumers seek flexible repayment options.
- Reward programs and exclusive benefits are highly valuable.
- User -friendly, multilingual financial products are preferred.
- Safe, reliable digital payment methods are in demand with effective support mechanisms.
first published: January 15, 2025 12:27 pm First
(Tagstotransite) Credit Card (Tea) Visa (Tea) Visa Credit Card Spend (T) Credit Card Spend (T) Digital Payment (T) Credit Card India
