Fired from your job because you felt stressed? Noida startup’s clarification shows marketing glitches – CNBC TV18

Fired from your job because you felt stressed? Noida startup’s clarification shows marketing glitches – CNBC TV18



Noida-based home beauty services startup YesMadam was at the center of a social media whirlwind on Monday after a leaked email – reportedly sent to employees – claimed that the company had fired employees who said an internal survey They were facing “significant stress”.

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Now, The company has issued a statement Saying that no one was fired and that “the social media post was a deliberate attempt to highlight the serious issue of workplace stress”.

“Were Yesmadam’s employees really fired because they were stressed?
Absolutely not.

He was not fired from his job; They were given a break to reset.
They were not allowed to leave; They were encouraged to relieve their stress.
He was not fired from his job; He was given a chance to rest.
He was not dismissed, he was urged to rest and refresh himself.”

Additionally, the company announced its new corporate program “Happy 2 Heal”, giving employees six days of stress-free paid vacation annually and a complimentary YesMadame spa session at home.

“Whoever approved this stupid PR stunt should probably get themselves fired,” said a comment on Yesmadam’s statement on LinkedIn.

Another wrote, “Absolutely hate how you took a real human issue and used it as another cheap marketing stunt to launch a service.”

An employee of the company on Monday Screenshot of alleged email shared on LinkedIn And alleged that she was one of about 100 people fired from their jobs.

The post read, “What is happening at Yesmadam? First you do a random survey and then you fire us overnight because we are feeling stressed? And not just me, 100 other people were also fired Yes. #MassFiring.”

The screenshot, which the employee claimed was from an email he received from HR, read, “Recently, we conducted a survey to understand your feelings about stress at work. “Many people shared their concerns, which we deeply value and respect.”

It added that as a company committed to promoting a healthy and supportive work environment, Powers has carefully considered the feedback.

“To ensure no one remains stressed at work, we have made the difficult decision to separate from employees who have indicated significant stress. This decision is effective immediately, and affected employees will receive more information separately Thank you for your contribution.” Added.

The LinkedIn post soon went viral on social media, with many criticizing the company, calling it a bad ‘PR stunt’ and even advising employees not to be “too honest with HR”.

“A very cheap PR marketing strategy to get headlines. If so, shame on the company,” read one comment on LinkedIn.

“So, instead of identifying the sources of stress and addressing them on a company-wide level (which the literature usually points to work culture or related issues), they opted to fire those who reported being affected. chose? And what is the plan after this? Bring in new employees who will either hide their stress on these surveys until they’re exhausted, or fire someone who is honest about their struggles?” read another comment.

Another user sarcastically commented, “What the h*** lol. Now the rest of the staff will also feel the stress.”

Many users also took to X to highlight the issue.

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Another user responded, “Please tell me this is a joke/marketing strategy.”

“Getting fired for telling your managers you’re stressed out? This is seriously a new low,” one comment said.

(Tags to translate) YesMadam Stress Survey Controversy (T) YesMadam Employee Firing Viral Email (T) Workplace Stress PR Stunt Response (T) YesMadam